Why Your Business Needs Video

There are several reasons why your business needs professional video production and optimization.  Here’s just a few we can mention:

Higher Conversion Rates

Visitors to retail sites with videos are likely to stay two minutes longer on the website! And, more importantly, comScore reports customers are 64% more likely to purchase compared the same website without video. Connect with your customers right away!

Video SEO

Google loves video! Why? They own YouTube. You will have an easier time getting a top page rank with video. According to QuickSprout.com, content and product-related videos can even help you rank with already established sites, especially if you are targeting local markets.

Engage Your Customers

How many people read the content of your business webpage? If you offer nothing but walls of text, probably not many! Engage customers with online video, and illustrate the products and services you can provide in a quick and entertaining way.

Branding and Image

It is important to show clients a professionally-produced video about your product or service. Why? Trust. Nobody in their right mind would purchase a product or service from a place that looks sketchy and unprofessional. Connect with your customers and gain their trust with a polished visual demonstration of your business.

Privacy Statement
Your Privacy

[%Company_Name%] is committed to protecting your privacy. We only use the information we collect about you to process orders and to provide support and upgrades for our products. Please read on for more details about our privacy policy.

What information do we collect? How do we use it?

When you order, we need to know your name, e-mail address, mailing address, credit card number, and expiration date. This allows us to process and fulfill your order and to notify you of your order status. When you enter a contest or other promotional feature, we may ask for your name, address, and e-mail address so we can administer the contest and notify winners.

How does [%Company_Name%] protect customer information?

We use a Secure Server for collecting personal and credit card information. The secure server layer (SSL) encrypts (scrambles) all of the information you enter before it is transmitted over the internet and sent to us. Furthermore, all of the customer data we collect is protected against unauthorized access.

What about "cookies"?

"Cookies" are small pieces of information that are stored by your browser on your computer's hard drive. We do not use cookies to collect or store any information about visitors or customers.

Will [%Company_Name%] disclose the information it collects to outside parties?

[%Company_Name%] does not sell, trade, or rent your personal information to others. [%Company_Name%] may provide aggregate statistics about our customers, sales, traffic patterns, and related site information to reputable third-party vendors, but these statistics will not include personally identifying information.

[%Company_Name%] may release account information when we believe, in good faith, that such release is reasonably necessary to (i) comply with law, (ii) enforce or apply the terms of any of our user agreements or (iii) protect the rights, property or safety of [%Company_Name%], our users, or others.

In Summary

[%Company_Name%] is committed to protecting your privacy. We use the information we collect on the site to make shopping at [%Website_URL%] as simple as possible and to enhance your overall shopping experience. We do not sell, trade, or rent your personal information to others.

Your Consent

By using our Web site, you consent to the collection and use of this information by [%Company_Name%]. If we decide to change our privacy policy, we will post those changes on this page so that you are always aware of what information we collect, how we use it, and under what circumstances we disclose it.

[%Company_Name%] also provides links to affiliated sites. The privacy policies of these linked sites are the responsibility of the linked site and [%Company_Name%] has no control or influence over their policies. Please check the policies of each site you visit for specific information. [%Company_Name%] cannot be held liable for damage or misdoings of other sites linked or otherwise.

Questions and Feedback

If you have any questions or feedback related to our Privacy Policy, please email us at [%E-Mail%]

 

Video Marketing 101

So...what are the steps to creating an awesome and professional video?

Have A Clear Target Market

It is very important you know who exactly you are targeting with your video. The clearer you are the more likely new customers will come to engage with you. Get specific about your target—know their age, gender, where they live, income, hobbies, single or married, where they shop, what kind of music they enjoy etc. The clearer you are on your target market, the clearer your message will be on your video.

Video Scripting

All great videos start with a great script. Our script writer based in New York City will help you create an appealing video that engages your target audience. We don’t just create the videos; but we also create the script for you!

Get Their Attention

It is crucial to get your target customers attention with the first line of your video. Engage your audience by using a question, an alarming statistic, or both!

Get To The Pain

Describe in detail the current pain your customer is going through. This way they can identify that you are the expert and know what you are talking about. The clearer you can describe the pain the more they will listen to your video!

Provide The Solution

Once you have provided enough background of the problem you are solving; you can then provide the solution. Meaning…show your customers that you are the answer to their problem! You are here to help!

Call To Action

When you create a video, make sure you have a clearly defined ‘call to action’ at the end of it. Once again, the clearer your call to action, the faster your customers can depend on your services! You can request they call your business number, fill out a form, or give you their email address. Whatever it is, choose one that fits your target demographic.